说明:
Coursera - Business Foundations Specialization [FCO]
About
Solve Real Business Problems. Build a foundation of core business skills in marketing, finance, accounting and operations.
What you'll learn
• Understand branding and go-to-market strategies
• Read income statements, balance sheets, and cash flow statements
• Manage people through motivation and reward systems
• Analyze and improve business processes in services or manufacturing
Skills you'll gain
• Financial Accounting
• Accounting
• Financial Statement
• Balance Sheet
• Decision-Making
• Change Management
• Human Resources (HR)
• Process Management
• Operations Management
• Six Sigma
• Inventory
• Finance
• Marketing
• Positioning (Marketing)
• Marketing Strategy
• Customer Satisfaction
• Discounted Cash Flow
• Corporate Finance
• Cash Flow Analysis
Specialization - 6 course series
In this Specialization, you’ll develop basic literacy in the language of business, which you can use to transition to a new career, start or improve your own small business, or apply to business school to continue your education. In five courses, you’ll learn the fundamentals of marketing, accounting, operations, and finance. In the final Capstone Project, you’ll apply the skills learned by developing a go-to-market strategy to address a real business challenge.
1. Introduction to Marketing
2. Introduction to Financial Accounting
3. Managing Social and Human Capital
4. Introduction to Corporate Finance
5. Introduction to Operations Management
6. Wharton Business Foundations Capstone
6 Courses, Total, 625 Files, 94 Folders
Instructor(s)
Michael R Roberts, Christian Terwiesch, Brian J Bushee, 5 more...
Offered By University of Pennsylvania
Media Information:
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.100 KHz, 2 Ch
Genre: eLearning | Language: English + SRT | Updated: 3/2024 | Duration: 165 Lessons ( 31h 13m )
Source: https://www.coursera.org/specializations/wharton-business-foundations
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